Launched in 2014, POPPY was Quirky’s first proprietary brand—a suite of smart home appliances designed to simplify daily routines through automation and connectivity. Created by an in-house team in collaboration with Amazon Dash and Wink, POPPY combined thoughtful design with seamless replenishment technology.
Designed in-house at Quirky, NYC
FORMULA: SMART INFANT FORMULA MACHINE
A smart infant formula machine that automates bottle preparation with one-handed operation. It detects when supplies are low and reorders formula via Amazon, while also tracking feeding times and quantities.
Track and log feedings so you always know when and how much your baby has eaten.
POUR-OVER: SMART ARTISANAL COFFEE MACHINE
An artisanal coffee maker featuring a built-in burr grinder and customizable brewing presets. It automatically reorders beans and filters when supplies run low, ensuring a seamless coffee experience.
POPPY PET: SMART DOG + CAT FEEDER
A connected pet feeder that monitors feeding times and food levels, allowing remote meal scheduling through a smartphone app. It automatically reorders pet food when necessary, taking the guesswork out of pet care.
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Designed at
Quirky, NYC
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Creatives
Quirky in-house team
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Branding Assistance
R/GA
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Video
R/GA