Poppy was a proprietary kitchen system designed to make daily routines smarter, simpler, and more intuitive. Developed in-house and built in partnership with Amazon Dash, it combined thoughtful hardware design, automatic refill tracking, and a connected app experience, bridging the gap between countertop utility and digital convenience. Inspired by real user needs and built as a comprehensive product ecosystem, Poppy demonstrated what was possible when design, technology, and everyday behavior converged in a single cohesive brand.
Designed in-house at Quirky, NYC
FORMULA: SMART INFANT FORMULA MACHINE
A smart infant formula machine that automates bottle preparation with one-handed operation. It detects when supplies are low and reorders formula via Amazon, while also tracking feeding times and quantities.
Track and log feedings so you always know when and how much your baby has eaten.
POUR-OVER: SMART ARTISANAL COFFEE MACHINE
An artisanal coffee maker featuring a built-in burr grinder and customizable brewing presets. It automatically reorders beans and filters when supplies run low, ensuring a seamless coffee experience.
POPPY PET: SMART DOG + CAT FEEDER
A connected pet feeder that monitors feeding times and food levels, allowing remote meal scheduling through a smartphone app. It automatically reorders pet food when necessary, taking the guesswork out of pet care.
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Designed at
Quirky, NYC
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Creatives
Quirky in-house team
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Branding Assistance
R/GA
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Video
R/GA